In an email statement sent to Cybercast News Service by Senior Manager of Media Relations Julian Green, the company said it "has taken action to ensure that such an incident will not happen again."
... "We deeply regret that we did not adhere to our own policies with regard to the Folsom Street Fair," said Miller Senior Vice President Nehl Horton. "We apologize to everyone we offended as a result. We hope people will forgive us for this serious error and have confidence we will not repeat it."
"Miller Brewing was never afforded the opportunity to review our Fair poster before it was printed and distributed," said Andy Copper, board president of Folsom Street Events, which sponsors the "world's largest leather event" every year. "The approval was made by a third party without Miller's knowledge and consent."Copper also issued an apology on behalf of the organization which distributed the controversial poster.
"I would like to apologize to anyone who felt that the image was disrespectful to their religious beliefs," said Copper. "No malicious intent was involved."
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